Product Marketing Manager & Growth Expert · Co-founder, Talsense.com
Hey there!
My name is Faisal Ali Khan — I design products and strategy that connect brands with the people who use them.
Selected Projects
UI / UX Work
How Content-Led Growth Turned a Utility Tool Into a Go-To Solution
Dr.Fone by Wondershare · B2C SaaS · Global
The Challenge
A B2C SaaS recovery tool competing in a crowded, low-trust category — where users only search when they're already panicking.
ICP Trigger Map
Content built to meet users at the exact moment of need.
Content-First Funnel
"Content isn't just top-of-funnel. Done right, it's the trust engine that makes the whole funnel convert."
Bermuda Job Connect — 5,000+ Active Users in 14 Days
Government of Bermuda · Dept. of Workforce Development · GTM Launch
The Challenge
In a market of ~64,000 people, there is no room for a slow-burn campaign. Every channel must work immediately to earn trust in a tight-knit community.
The Approach
"Small markets punish generic playbooks. This campaign worked because it was built specifically for Bermuda — not scaled down from elsewhere."